How Often Should I Post On Social Networks?

Social Media and Scrabble Tiles

The million dollar question: How often should I post on Facebook, Twitter, Instagram, etc.? Unfortunately, just like with all other marketing there is no set formula for the number of social network updates.

It’s important to test your audience. If you are not active on social media, posting 1-2 times a day is a good start. If you have an active audience, and LOTS of information to share then increase your posts.

Below is an infograph outlining the “standard” for posting on social networks. Don’t be afraid to post more than the “standard” but make sure your posting interesting, useful information for your audience. I have an account that I post 3-4 times a day, and it works for them. How often do you post to your social networks?

Social Media Post Frequency